Any insights on this...well appreciated

Hello guys......can someone explain me the importance of the conference championship games.......I see that if some teams lose they're out of playoff and other teams can afford to lose but still be in the playoffs.......which are the teams that would play their hart out and what are the teams that are looking ahead in the playoffs......I just want to know if these games are so important that teams would play at it's best potential or maybe just sit back and wait for the bowl games........thanks 

This is the first year of the expanded playoffs....so nobody really knows the significance of some of these games. Obviously some are win and in.....others are lose and its in the hands of "the committee ".....which is definitely not where you want to be.......

@TRAIN69

 Thanks......I see Oregon can lose and still be in.......and even the Pope is betting them.....so I'll stay away from that game....if they win...good for them