BetMGM Set to Launch its Online Sportsbook in New York on Monday

The news means there will soon be a fifth licensed operator added to the mix in New York, where online sportsbooks began legally launching not even a week ago.

Geoff Zochodne - Senior News Analyst at Covers.com
Geoff Zochodne • Senior News Analyst
Jan 14, 2022 • 08:59 ET • 2 min read
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The sports betting landscape in the Empire State is about to get a bit more crowded.

BetMGM announced on Friday that its online sportsbook will launch in New York on Monday, January 17. At that time, the company’s mobile app will be available for download and accessible via the internet. 

“Players in the Empire State will soon be able to access the benefits of betting with BetMGM, an Official Sports Betting Partner of the Knicks, Rangers and Madison Square Garden Arena,” the company said in a press release. 

The news means there will soon be a fifth licensed operator added to the mix in New York, where online sportsbooks only began legally launching less than a week ago. 

The New York State Gaming Commission announced on January 6 that it had approved four mobile sports wagering operators to start taking bets as of the morning of Saturday, January 8. The four sportsbooks that were authorized and are now doing business in the state are BetRivers, Caesars Sportsbook, DraftKings, and FanDuel.

That, however, left five other online sportsbook operators waiting for their green light. Bally Bet, BetMGM, PointsBet, Resorts World, and WynnBET were still working towards satisfying the various legal and regulatory requirements needed to be launched and would be approved on a rolling basis when those criteria were met, the gaming commission said in a press release. 

Now, though, BetMGM is joining the party in New York, where mobile sportsbooks are already seeing a heavy amount of wagering in what is the most populous state in the U.S. with legal sports betting.

There was already retail sports betting happening at upstate casinos in New York, but lawmakers only authorized mobile wagering during last year's budget process. That was followed by the state gaming commission in November selecting eight total sports betting platform providers and nine total sportsbook operators to deliver online wagering.

"With today's monumental news, we'll now be able to fully activate our relationships with MGM Resorts' Empire City Casino and Madison Square Garden. We look forward to offering customers in New York unique experiences that they can't access on any other platform," BetMGM CEO Adam Greenblatt said in Friday's release. "A huge thank you to the New York Gaming Commission as well as to our entire BetMGM team who have worked tirelessly to bring this to fruition."

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Geoff Zochodne, Covers Sports Betting Journalist
Senior News Analyst

Geoff has been writing about the legalization and regulation of sports betting in Canada and the United States for more than three years. His work has included coverage of launches in New York, Ohio, and Ontario, numerous court proceedings, and the decriminalization of single-game wagering by Canadian lawmakers. As an expert on the growing online gambling industry in North America, Geoff has appeared on and been cited by publications and networks such as Axios, TSN Radio, and VSiN. Prior to joining Covers, he spent 10 years as a journalist reporting on business and politics, including a stint at the Ontario legislature. More recently, Geoff’s work has focused on the pending launch of a competitive iGaming market in Alberta, the evolution of major companies within the gambling industry, and efforts by U.S. state regulators to rein in offshore activity and college player prop betting.

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