Monumental's media app, Monumental+, will begin offering users live sports betting odds and interactive gaming options for its streams, partnering with Play Anywhere and BetMGM.
The streaming service powered by ViewLift will implement these new elements during NHL Washington Capitals and NBA Washington Wizards live streams, with the feature dubbed the ‘Monumental Game Center.’
The live betting and interactive gaming integration is the first of its kind offered during NBA games. Monumental Sports Network is also the first local media platform outside Las Vegas to provide fans an interactive viewing experience.
“At Monumental Sports & Entertainment, we pride ourselves on having a first-mover mentality and we are ecstatic to lead the way in creating an interactive, next-generation viewing experience for our fans,” said Zach Leonsis, President of Media & New Enterprises at Monumental Sports & Entertainment.
“Through this groundbreaking partnership with Play Anywhere and BetMGM, Monumental+ is bringing real-time sports betting and other engaging games to the heart of the action for Capitals and Wizards streams, providing an opt-in experience for viewers to connect with our live broadcasts. This innovative feature is designed to complement our high-quality programming while offering fans more ways to engage with fast-paced NBA and NHL action.”
With Play Anywhere’s interactive technology, fans can opt-in on in-game betting prompts, and BetMGM advertised trivia questions. Other interactive features include in-game player stats, advanced game stats with play-by-play analysis, player bios with full-season stats, league standings, in-game polls, predictions, and much more, all in the Monumental Game Center.
“We are honored to partner with Monumental Sports & Entertainment to bring an enhanced viewing experience to NBA and NHL fans,” said Yaacov Ben-Yaacov, Chief Executive Officer of Play Anywhere.
“This partnership continues to fortify Play Anywhere as a global standard for contextual interactivity for viewers, through gaming, e-commerce, and sponsorship. We are excited to be working with the leagues to enable these new experiences through their rightsholder ecosystem.”
Monumental Sports partners with ESPN BET
Adding to the recent collaboration between Monumental Sports, BetMGM, and Play Anywhere, Monumental Sports and Entertainment also announced its partnership with ESPN-branded sportsbook operator ESPN BET a few weeks prior.
Monumental Sports and ESPN BET’s parent company, PENN Entertainment, entered into a long-term collaboration, giving ESPN BET online marketing access to Monumental and its teams, including the Washington Capitals (NHL), Washington Wizards, (NBA), and Washington Mystics (WNBA).
“We are thrilled to join forces with PENN Entertainment and align with ESPN BET, a leading brand across the sports and entertainment landscape,” said Jim Van Stone, President of Business Operations and Chief Commercial Officer at Monumental Sports and Entertainment.
