bet365 Sportsbook Launches in Tennessee Ahead of March Madness

The sportsbook app is now available in 13 states, while bet365 Casino is available in two iGaming states.

Lou Monaco - Contributor to Covers.com.
Lou Monaco • Contributor
Mar 16, 2025 • 10:15 ET • 4 min read
Tennessee's Chaz Lanier (2) celebrates Tennessee's Jordan Gainey’s (11) basket during a men’s college basketball game between Tennessee and South Carolina at Thompson-Boling Arena at Food City Center, Saturday, March 8, 2025.
Photo By - Imagn Images.

Just in time for Selection Sunday and the start of both men's and women's college basketball tournaments later this week, the Volunteer State received another option to choose from for customers' sports betting offerings and needs.

bet365 has officially launched in Tennessee and new customers can register now to claim a bet $5, get $150 in bonus bets reward, among other Tennessee sportsbook promos. Enter bet365 Tennessee bonus code 'CVSBONUS,' make an initial deposit of $10, and place a first bet of $5 or more. Regardless of the wager's outcome, customers will receive $150 in bonus bets.

Bet365 Logo

Bet $5, Get $150, Win or Lose
Code: CVSBONUS

The bet365 sportsbook app is now available in 13 states, while bet365 Casino is available in two iGaming states: Pennsylvania and New Jersey. The site also launched in Illinois this week.

"Tennessee's passionate sports fans have an insatiable appetite, and we are incredibly excited to present our fully stocked menu of offers, boosts, and more with them," a bet365 spokesperson said.

"Without question, new and eligible bettors in the Volunteer State will enjoy the bet365 Never Ordinary experience, which features great offerings like amazing Bet Boosts, the fastest In-Game product, and Same Game Parlays."

A total of 12 legalized Tennessee sports betting apps are now available in the state, since sportsbooks launched in November 2020.

Tournament teams

The debut of bet365 comes as Tennessee navigates the SEC men's basketball tournament. The 25-6 Vols entered the tourney as the No. 4 seed and knocked off Texas and Auburn to reach today's conference tournament final against Florida.

The Lady Vols were ranked No. 9 and reached the second round of the women's SEC tournament before falling to Vanderbilt.

Both teams will look to see where they land on Selection Sunday, with the men's bracket reveal at 6 p.m. ET, followed by the women's bracket show at 8 p.m. ET.

bet365 in the U.S.

bet365 first launched in the United States in 2018 when it debuted in New Jersey in partnership with Hard Rock Hotel and Casino in Atlantic City. It has since expanded into Colorado, Ohio, Virginia, Iowa, Kentucky, Louisiana, Indiana, Arizona, North Carolina, Pennsylvania, and Illinois.

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Lou Monaco - Contributor to Covers.com
Contributor

Lou Monaco had served as a Stateside Journalist/Betting Analyst for for GDC Media, writing for 30+ sites that covered the sports and casino betting industries with a focus on the East Coast of the US.

Currently, he is the night desk manager/boy’s golf coordinator/writer for NJ Advance Media high school sports department in Iselin (NJ) and is a freelance writer for Covers and Rant Sports. Lou has over 30+ years of sports experience with previous stints at ESPN SportsTicker and other major gambling websites.

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