Gaming technology provider Inspired Entertainment has announced that it has expanded its partnership with bet365 to deliver gaming content on bet365 Casino Pennsylvania, which launched just last week.
The partnership marks Inspired Entertainment’s second market launch in the U.S. this year, following the March launch of its iGaming content in New Jersey.
"We're thrilled to be expanding our partnership with bet365," commented Brooks Pierce, President and CEO at Inspired. "Our goal is to deliver high-quality content that meets the evolving needs of players in North America. bet365 knows what its customers want and we're confident that we can drive growth and provide an exceptional gaming experience for bet365’s Pennsylvania customers."
Keystone State players can now access Inspired’s portfolio of online games through the bet365 Casino platform. These include live dealer options, table games, and slots like Book of Independence, Big Fishing Fortune, and Reel King Megaways.
bet365 in the US
Early last week, bet365 announced the launch of its online casino and sportsbook in Pennsylvania following the approval of its license from the Pennsylvania Gaming Control Board (PGCB). With this, the bet365 Sportsbook is now available in 11 states, while bet365 Casino is currently available in Pennsylvania and New Jersey.
“We’re thrilled to be expanding our partnership with Inspired, in a milestone announcement for bet365,” added a bet365 spokesperson in the press release. “The partnership marks a significant advancement in our US expansion, showcasing our commitment to providing the most innovative and engaging gaming experience.”
bet365 made its U.S. debut in 2018 in New Jersey, followed by launches in Colorado, Ohio, Virginia, Iowa, Kentucky, and Louisiana. The company has continued its U.S. expansion this year, with launches in North Carolina, Arizona, Indiana, and now Pennsylvania. The Keystone State is now home to 22 online casinos, including BetMGM, Caesars Palace, Borgata, and others.
According to the PGCB's most recent monthly report, Pennsylvania's online casinos generated $160.6 million in revenue, up 18.6% year-over-year.
About Inspired Entertainment
Founded in 2014 and headquartered in New York, Inspired Entertainment is a gaming content provider operating in approximately 35 worldwide jurisdictions. The company supplies content for around 50,000 gaming machines and interactive games for over 170 websites.
Along with its bet365 partnership, Inspired also offers iGaming content in Pennsylvania, Michigan, and New Jersey through a partnership with FanDuel, a subsidiary of Flutter Entertainment.
About bet365
bet365’s origins trace back to 1974 when English businessman Peter Coates launched “Provincial Races,” a chain of betting points across the U.K. Later, Coates handed the company over to his daughter, Denise Coates, who founded bet365 in 2000 and brought it online in 2001. Since then, it has grown into a global betting powerhouse with over 100 million customers worldwide.
“We enthusiastically welcome new and eligible bettors from Philadelphia, Pittsburgh, and the entire Keystone State as they join the bet365 experience, which features market leading offerings like amazing Bet Boosts, the fastest In-Game product, and unique Same Game Parlays,” a bet365 spokesperson added.
