Massachusetts Sets New January Revenue, Hold Records

The Bay State’s sportsbooks bounced back from a lackluster December by crushing bettors with a 12.6% hold on a $763 million handle. 

Brad Senkiw - News Editorat Covers.com
Brad Senkiw • News Editor
Feb 20, 2025 • 17:58 ET • 4 min read
Photo By - Imagn Images.

The Bay State set new sports betting records during a stellar first month of 2025. The Massachusetts Gaming Commission reported online and retail sportsbooks produced $96.4 million in gross revenue, the most since online wagering launched in Mar. 2023 and surpassed Nov. 2024’s previous highest haul by nearly $14 million. 

The 12.6% hold on a $762.5 million handle was Massachusetts' highest hold ever and led to a 32.6% year-over-year increase in sports betting profits. The handle was down 17% year-over-year and ended a streak of four consecutive months with a record amount wagered.

The Bay State filled its coffers with $18.7 million from the whopping $94.4 million in adjusted revenue from Massachusetts sports betting.       

Bouncing back 

Despite January's handle falling 3.2% month-over-month, Massachusetts followed a similar turnaround many other U.S. markets experienced. Dec. 2024 was a rough month for operators. Those in the Bay State produced a 7.5% hold, better than many other states. 

The January bounce back generated a 62.8% month-over-month revenue increase. Bettors took advantage of a strong run by NFL favorites in December, but operators enjoyed success from the NFL playoffs and the end of college football’s postseason.

DraftKings keeps streak intact  

Operator January Handle Revenue
DraftKings $377.1 million  $52.7 million 
FanDuel $217.3 million $29.3 million
BetMGM $63.2 million $5.6 million 
Fanatics Sportsbook $37.8 million $3.6 million
ESPN BET $28.4 million  $2.4 million
Caesars $23 million  $1.3 million 

Seven online operators generated $751.6 million of the total handle and $95.4 million of the revenue. DraftKings led the way with its fifth consecutive monthly handle over $350 million, all during football season. January’s $377.1 million ranks third among that group while a 14% hold produced $52.7 million, nearly double December’s haul. 

FanDuel recorded $217.3 million in wagers, down from the previous month’s $241.5 million, but gross revenue rose from $19.4 million to $29.3 million behind a 13.5% hold. 

BetMGM’s $5.6 million in gross revenue from a $63.2 million handle was up from December’s $4.2 million haul. Fanatics went over $30 million in wagers and nearly turned a double-digit hold. 

ESPN BET edged out Caesars for the fifth spot with a $28.4 million handle and doubled its revenue from the previous month. Caesars’ 5.4% hold was the only win rate to fall below 8%.

Two retail operators profit

Retail sportsbooks at three Massachusetts casinos combined to generate $11.1 million in wagers. Encore Boston Harbor accounted for $6.2 million of January’s brick-and-mortar handle and recorded an 8.5% hold. Plainridge Park enjoyed an 11.3% hold on a $3.7 million handle. 

MGM Springfield, however, couldn't produce any taxable revenue for the second consecutive month and third time since Sept. 2024.  

   

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