Ohio Sports Betting: BetRivers Applies for License, but Not Guaranteed Jan. 1 Launch

According to the list maintained by the Ohio Casino Control Commission, the owner of BetRivers applied for a mobile management services provider license on July 19, just past a key deadline.

Geoff Zochodne - Senior News Analyst at Covers.com
Geoff Zochodne • Senior News Analyst
Jul 25, 2022 • 16:22 ET • 2 min read
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A last-minute rush to apply for Ohio sports betting licenses is over, but a submission by one more mobile sportsbook still trickled in last week.

According to the list maintained by the Ohio Casino Control Commission, the owner of BetRivers applied for a mobile management services provider license on July 19. 

The regulator's list shows BetRivers aims to partner with Hollywood Casino Columbus, which already intends to use Barstool Sportsbook as its first mobile skin. This seems understandable, as the Hollywood Casino is owned by Penn National Gaming Inc., which also owns Barstool Sportsbook.

Barstool Sportsbook's application for a mobile management services provider license, a permit that would allow the operator to conduct online sports betting on behalf of the casino, was submitted back on June 30. The timing tees up Barstool to launch on Jan. 1, 2023, the "universal start date" for legal sports betting in Ohio.

BetRivers, however, may not be as fortunate. By not applying until after July 15, which was a key deadline for online and retail sports betting licenses, there is no guarantee it will be approved to launch on January 1. Matt Schuler, executive director of the Ohio Casino Control Commission, also warned last week that the regulator will not simply rubber-stamp applications.

Another one

At any rate, the application means there could be one more sportsbook eventually added in a state that is already set to play host to 20 or more.

Ohio’s sports-betting law initially allows for up to 25 online sports betting licenses for “proprietors,” who can partner with up to two mobile management services providers (such as Barstool or BetRivers). However, a proprietor will only be allowed a second mobile skin after showing there is an economic benefit to the arrangement, among other things. 

Here is the list, as of last Friday, of companies applying for mobile management services provider licenses and the professional sports organizations, casinos, and racetracks with which they intend to partner:

  • BetMGM (MGM Northfield Park)
  • PointsBet (Hollywood Gaming at Mahoning Valley)
  • DraftKings (Hollywood Casino Toledo)
  • Barstool (Hollywood Casino Columbus)
  • FanDuel (TBD)
  • Fanatics (Columbus Blue Jackets)
  • Caesars Sportsbook (Scioto Downs)
  • Hard Rock (Hard Rock Casino Cincinnati)
  • Betfred (Cincinnati Bengals)
  • bet365 (Cleveland Guardians)
  • PlayUp (JACK Cleveland Casino)
  • SuperBook (FC Cincinnati)
  • Tipico (Columbus Crew)
  • Fubo (Cleveland Cavaliers)
  • Instabet (Pro Football Hall of Fame Village)
  • Parx (Muirfield Village Golf Club)
  • Underdog (Cincinnati Reds)
  • Out The Gate Inc. (SPIRE Institute)
  • Gamewise/Betly (TBD)
  • Bally Bet (Cleveland Browns)
  • BetRivers (Hollywood Casino Columbus)

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Geoff Zochodne, Covers Sports Betting Journalist
Senior News Analyst

Geoff has been writing about the legalization and regulation of sports betting in Canada and the United States for more than three years. His work has included coverage of launches in New York, Ohio, and Ontario, numerous court proceedings, and the decriminalization of single-game wagering by Canadian lawmakers. As an expert on the growing online gambling industry in North America, Geoff has appeared on and been cited by publications and networks such as Axios, TSN Radio, and VSiN. Prior to joining Covers, he spent 10 years as a journalist reporting on business and politics, including a stint at the Ontario legislature. More recently, Geoff’s work has focused on the pending launch of a competitive iGaming market in Alberta, the evolution of major companies within the gambling industry, and efforts by U.S. state regulators to rein in offshore activity and college player prop betting.

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