Casino franchise Resorts World announced it was partnering with popular YouTuber MrBeast to release the MrBeast Experience at Resorts World hotel package. The exclusive hotel offering is available to guests from April 13-15 and includes a three-night stay at Resorts World, a MrBeast-themed mystery bag stocked with branded merchandise, and keeping with the theme, one lucky guest will receive a $10,000 gift voucher.
“We’re thrilled to partner with MrBeast to bring a new immersive experience to the property. It’s special and unexpected and delivers on our commitment to create unforgettable experiences. We look forward to welcoming his fans to create lasting memories at our property, said Ronn Nicolli, Chief Marketing Officer of Resorts World Las Vegas.
MrBeast is currently the most subscribed YouTube channel, boasting over 352 million subscribers. MrBeast, also known as Jimmy Donaldson, joined the platform in 2012 and is known for his high-production challenge videos and extravagant prize giveaways.
Donaldon’s latest venture, Beast Games, on Amazon Prime Video, also broke records with its first episode becoming Amazon’s most-viewed for an unscripted series.
“We’re always looking for ways to give back to our fans and create unforgettable moments. Partnering with Resorts World Las Vegas is the perfect way to kick off 2025 in true MrBeast style—combining fun, surprises, and generosity. We’re thrilled to see the incredible experiences we’ll create together and make this year truly extraordinary for everyone,” commented Jeffrey Housenbold, President and Chair Executive Officer of the MrBeast company.
Resorts World has worst financial quarter in recent years
The partnership with MrBeast can certainly increase Resorts World's impact, especially after its recent Q3 results revealed the Malaysian gaming company lost over $41 million in revenue.
The group's quarterly revenue decreased significantly from $218 million in Q2 to $177 million in Q3, while earnings before interest, taxes, depreciation, and amortization (EBITDA) fell from $50 million to $16 million. Overall, it was Resorts World's worst third quarter in two years.
However, the resort company remained optimistic about the rest of 2024 and its future projects, promising foot traffic at its resorts will only increase.
“Future projects such as additional dining, entertainment, retail offerings, and new performances at the Resorts World Theatre are expected to drive significant foot traffic in the remainder of 2024 and beyond,” read a report the Genting Group filed.
Resorts World New York eyes downtown casino license
Resorts World’s Q3 earning was only a blimp in the company’s portfolio. Its next target is earning one of three New York casino licenses by Dec. 2025.
Resorts World New York opened its new Experience Centre last week, revealing its $5 billion redevelopment project to various shareholders and New York officials. Resorts World owners propose expanding their existing casino at Aqueduct Race Track in South Ozone Park, adding 1,600 new hotel rooms and a 7,000-seat entertainment venue.
