Kansas Handle & Sports Betting Revenue Drop For Third Consecutive Month

Overall, the statewide hold was a meager 1.5% across all retail and online sports betting in Kansas.

Grant Leonard - News Editor at Covers.com
Grant Leonard • News Editor
Mar 18, 2024 • 18:26 ET • 4 min read
ansas Jayhawks guard Nicolas Timberlake
Photo By - USA TODAY Sports

The Kansas Lottery reported a total handle of $203 million for February, which is the lowest since sports betting in Kansas only amassed a $94.4 million handle in August 2023. 

Although February’s $203 million figure is a year-over-year increase from February 2023’s $194 million, it’s a month-over-month decline from the $239.6 million in wagers for January and is at a lower number for the third straight month.  November set the high-water mark for handle in 2023 with $260.9 million and December just narrowly missed that mark with $259.6 million. 

Sportsbooks in Kansas claimed just over $3 million in February revenue, a massive YoY revenue spike compared to the paltry $35,916 reported in February 2023. That $3 million is the lowest revenue reported since last February, however, and monthly revenue from Kansas sports betting has now declined for the third consecutive month as well. 

It was not a winning month for online sportsbooks in Kansas. DraftKings reported just under $2 million in revenue with its 2% hold on an $87.6 million handle, while FanDuel didn’t even break the million mark with their $885,938 in revenue and 1.5% hold on a $58.5 million handle. BetMGM took in the third-most wagers with their $20.1 million handle, while ESPN Bet and Caesars brought in $14.6 million and $11.2 million respectively. Of those three, Caesars was the only one to report Kansas sports betting revenue, albeit with an underwhelming $198,496, a 1.7% hold.

Overall, the statewide hold was a meager 1.5% across all retail and online sports betting in Kansas. The underdog Kansas City Chiefs winning Super Bowl LVIII definitely didn’t do the books any favors as sportsbooks nationwide took a beating.

Operators paid out $305,494 in taxes to the state in February, a considerable decline from the $1.4 million paid in January. Looking at the big picture though, the state only collected $1,134 in taxes from sports betting in Kansas in February 2023, so a year-over-year increase is still encouraging for the jurisdiction.  

The American Gaming Association is projecting $2.72 billion to be wagered on 2024’s March Madness tournament which officially kicks off this week, so hopefully the Kansas sports betting landscape can get a much-needed boost in March from its college basketball fanatics.

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Grant Leonard - Covers
News Editor

Grant is a former junior B ice hockey player, and a current believer that the Washington Capitals’ aging core still has another Cup run left in the tank. Grant’s owned and operated his own marketing agency since shortly after graduating from Virginia Tech in 2014. He pursued the profession because he figured it’d be a great way to get paid to do something he loves to do, write. After years of hammering puck lines and leading his fantasy football league as Commissioner, Grant started writing about sports betting and the casino gaming industry in 2021 and hasn’t looked back.

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