Online Sports Betting Launch in North Carolina Inches Closer as Regulators Advance Rules Process

The new legal landscape for sports betting in North Carolina could include as many as 12 operators of mobile sites and apps and retail sportsbooks at or near professional sports venues.

Geoff Zochodne - Senior News Analyst at Covers.com
Geoff Zochodne • Senior News Analyst
Sep 20, 2023 • 14:39 ET • 2 min read
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The launch of online sports betting sites in the Tar Heel State is creeping closer as regulators in North Carolina continue to do the drudge work necessary to license and oversee mobile operators.

Members of a North Carolina State Lottery Commission committee met Wednesday and, among other things, voted to recommend the regulator approve a rulemaking process to help implement the mobile component of legal sports betting in the state. 

That process lays out the policy and procedure the commission will follow as it tries to get the online side of North Carolina sports betting and pari-mutuel wagering on horse racing off the ground. The state already has in-person sports betting at three tribal casinos, but online sportsbooks await authorization. 

“When it comes to adopting, amending, or repealing rules, the commission is the decider," noted Eric Snider, deputy general counsel for the NC lottery, during Wednesday’s meeting. "You all set those policies for our regulated public and dictate how staff is going to conduct these processes."

Baby steps

The approval was a small but necessary step toward launching mobile sports betting in North Carolina. By law, wagering can only begin in the state starting in early January but no later than June 14 of next year, giving the regulator a six-month window. The new legal landscape for sports betting in North Carolina could include as many as 12 operators of mobile sites and apps and retail sportsbooks at or near professional sports venues. 

However, there is reportedly a budget proposal afoot that could rejig the licensing process in North Carolina (where the governor only signed its sports-betting bill into law in June) and hand more control to professional sports organizations in the state.

Under that proposal, sportsbook operators must partner with the teams and facility owners to access the state rather than applying for standalone permits.

Still, the proposal is not yet law. Members of the lottery commission committee made no mention of it during their meeting on Wednesday either.

Time is of the essence

Meanwhile, the process advanced by the committee includes provisions for notifying the public and stakeholders about proposed rules (such as through an email distribution list) and instances in which staffers can make small changes without full commission approval.

“Implementation and rapid implementation to meet our deadlines is very important,” Snider said. “We've tried to incorporate into this proposed policy a great deal of flexibility, so that the commission can be responsive to the statutory deadlines and move things forward in an expedited fashion, to bring our authorized wagering to market in a responsible way.”

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Geoff Zochodne, Covers Sports Betting Journalist
Senior News Analyst

Geoff has been writing about the legalization and regulation of sports betting in Canada and the United States for more than three years. His work has included coverage of launches in New York, Ohio, and Ontario, numerous court proceedings, and the decriminalization of single-game wagering by Canadian lawmakers. As an expert on the growing online gambling industry in North America, Geoff has appeared on and been cited by publications and networks such as Axios, TSN Radio, and VSiN. Prior to joining Covers, he spent 10 years as a journalist reporting on business and politics, including a stint at the Ontario legislature. More recently, Geoff’s work has focused on the pending launch of a competitive iGaming market in Alberta, the evolution of major companies within the gambling industry, and efforts by U.S. state regulators to rein in offshore activity and college player prop betting.

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