Massachusetts Sets Sports Betting Handle Record for Third Consecutive Month

The Bay State's online and retail operators generated $777.8 million in wagers and brought in an all-time high $82.6 million in gross revenue.  

Brad Senkiw - News Editorat Covers.com
Brad Senkiw • News Editor
Dec 23, 2024 • 14:52 ET • 4 min read
Photo By - Imagn Images.

Bay State bettors set a handle record for the third consecutive month. The Massachusetts Gaming Commission reported $777.8 million in wagers for November, surpassing October's $748.1 million handle mark. The 4% month-over-month betting increase was also up 19% year-over-year. 

Massachusetts surpassed $6 billion in handle year-to-date following November’s haul. The commonwealth's seven online operators and three retail sportsbooks produced $82.6 million in combined gross hold, up 63.4% from last November and the most ever since mobile sports betting launched in March 2023.  

The adjusted $80.5 million revenue was also a state-best. The 10.4% hold is in the Bay State's top five all-time and nearly three points higher year-over-year. It also made up for October’s win rate that fell below 7% following a great month for NFL bettors. Sports betting operators sent Massachusetts $16 million in tax revenue.  

Market growth

The first three months of football in 2024 generated $2.2 billion in wagers for Bay State operators. That’s up 29.4% from the same period in 2023 when they produced a $1.7 billion handle. The 9.4% average hold during September, October, and November is the same as the win rates from those three months in 2023.  

Record handles 

Operator November Handle Revenue
DraftKings $384.2 million $45.1 million
FanDuel $225.7 million $25.1 million
BetMGM $58.5 million  $5.2 million
Fanatics Sportsbook $37.4 million $1.8 million
ESPN BET $29.2 million $2.4 million
Caesars $23.4 million $1.4 million 

Online sports betting accounted for $764 million of the state’s total handle. DraftKings set a new record, taking in $384.2 million in wagers and an all-time revenue high of $45.1 million. FanDuel’s $225.7 million was also the operator’s largest handle in Massachusetts to date.   

BetMGM had the third-highest November handle, generating $58.5 million, its most ever, up from October’s $49.6 million in bets. Fanatics Sportsbook came in fourth with a $37.4 million handle while ESPN BET edged Caesars for fifth, taking in $29.2 million to $23.4 million.

Bally Bet generated a five-month high of $5.9 million handle. Fanatics produced the lowest hold (4.8%) of all online operators and was the only one to haul in less revenue month-over-month.  

Brick-and-mortar report

Retail books generated a $13.8 million handle, up a slight 6% month-over-month, and hauled in $1.1 million in gross hold. Encore Boston Harbor led the way with $7.3 million in wagers while Plainsridge Park generated nearly a $5 million handle and enjoyed an 11% hold. MGM Springfield had another rough month after a hold below 1% led to adjusted revenue of just $208. 

 

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